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SERVICES

Branding

Happy Shoppers

Brands are one of the easiest and most direct ways to distinguish yourself as a business or organization, just like your name! While the products or services you offer might not necessarily be unique, your brand is. This consists of the visual identity of your business and the story your business tells. It’s designed to be easily recognizable, and to make consumers feel a specific way.

 

Your brand will set the tone for everything your business does in regards to marketing and design, so it’s really important to have a good one. But we've got you covered. We can help you build your brand from the ground up, or rework your existing brand to set your business up for success.

Brand Identity & Strategy

A business without a brand identity and strategy may face significant challenges in standing out and thriving in today's competitive market. We can help you determine what the purpose, mission, vision, values, and target audience of your business are to set you on the right track. We’ll also figure out what makes you stand out from your competitors, and see what unique story your brand can tell.

 

On the visual side of things, we'll pick and design things like your logo, colours, fonts, imagery, and patterns to represent your business. That’s just the tip of the iceberg! We ensure your voice sounds like everything we planned when you do speak to your audience.

"A brand is a person’s gut feeling about a product, service or organization.

 

It’s a PERSON’S gut feeling, because brands are defined by individuals, not companies, markets, or publics.

 

It’s not what you say it is. IT’S WHAT THEY SAY IT IS."

 

—The Brand Gap

Custom Content Creation

Custom content creation is all about keeping your current audience engaged by flaunting your industry knowledge and driving traffic to your website and social media platforms. Instead of just reposting and sharing other people’s content, we can help you generate original content of your own. It requires more effort, but it's so worth it in the long run! This might take the form of blog posts, social media posts, newsletters, videos, or even webinars.

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